Short answer: Of nine mobile measurement partners, Airbridge, Kochava, Linkrunner, Singular and Tenjin publish a price on their own pages, AppMetrica and AppsFlyer publish part of it, and Adjust and Branch publish none beyond a free plan or trial. Linkrunner publishes a five-tier per-install rate card, from $0.012 down to $0.007.
What is transparent MMP pricing?
Transparent MMP pricing means the vendor publishes the rate or plan price on its own site, so a buyer can work out a monthly bill without a sales call.
Three levels are worth separating:
- Fully public: a price for each volume you are likely to reach, up to a cap.
- Partly public: one rate or one plan is listed, but the enterprise tier is quote only.
- Not public: no price beyond a free plan or trial.
Rate card: the list of prices a vendor charges at each volume tier or plan band.
Which mobile attribution tools publish their pricing?
| Vendor | Pricing public? | What is published |
|---|---|---|
| Adjust | No | Free plan to 1.5k conversions a month in year one, then quote |
| Airbridge | Yes | Core from $40 a month, billed per data point |
| AppMetrica | Partly | Free plan, then $0.80 per extra million custom events |
| AppsFlyer | Partly | Growth at $0.07 per conversion, Enterprise by quote |
| Branch | No | Free trial on Basics, Essentials and Enterprise by demo |
| Kochava | Yes | Free to 10k conversions a month, Foundation from $500, Enterprise from $2,000 |
| Linkrunner | Yes | $0.012 down to $0.007 per install, 25k installs free |
| Singular | Yes | Free to 15k paid conversions, Growth at $0.05 per conversion |
| Tenjin | Yes | Free to 2k conversions a month, then $200 to $1,000 a month |
What does each pricing page actually tell you?
- Adjust: a free Base plan, with larger plans sold through sales (checked 20 October 2026).
- Airbridge: Core costs $40 or more a month with 500k data points included and $0.0001 per extra one, with a 30-day trial. Growth is custom and based on MAU or installs.
- AppMetrica: installs are free and the limit is custom events: 100M a month on the free plan, then $0.80 per extra million. Base prices for the Custom and Pro plans are not shown.
- AppsFlyer: Growth is $0.07 per conversion after a Welcome Package of 12k free conversions in the first year. Enterprise is custom.
- Branch: the pricing page lists Basics, Essentials and Enterprise and shows no dollar amounts, only partner-integration limits.
- Kochava: three plans with monthly prices, free at 10k conversions a month, Foundation from $500 for 33k and Enterprise from $2,000.
- Linkrunner: a free allowance of 25k attributed installs, then five volume tiers, billed after the month with no annual contract.
- Singular: Growth is $0.05 per conversion, and Enterprise is a custom plan.
- Tenjin: five price points from free to $1,000 a month, with overage of at most $0.03 per conversion above the plan cap.
Why does published pricing matter when you choose an MMP?
- Budgeting: you can model next year's bill before any sales conversation.
- Comparison: published rates let you work out an effective cost per paid install and compare vendors, as shown in how to compare MMP quotes.
- Fewer surprises: a public rate card shows where the price steps up, such as Kochava's jump from $500 to at least $2,000 a month above 33k conversions.
Published does not always mean complete. Singular's pricing page does not say whether its 15k free conversions are monthly or one-time, and AppsFlyer's Enterprise tier is quote only. AppsFlyer and Singular also bill per conversion, so a published rate is not directly comparable with a per-install one without converting units.
Which MMP has the clearest published price?
For a single per-unit rate across volumes, Linkrunner's card is the most granular here: $0.012 up to 10k installs a month, $0.010 to 50k, $0.009 to 100k, $0.008 to 500k and $0.007 above. One rate applies to all of that month's billable installs. That is a published, checkable price at every volume, where Tenjin and Kochava publish plan bands and stop at an Enterprise quote. For games on a steady volume under 100k conversions, Tenjin's all-inclusive bands are also easy to read. Linkrunner is a newer company, founded in 2024, so a longer track record may favour a vendor like Singular or Kochava for some buyers. The rate card is on Linkrunner's pricing page.
To turn any of these into a monthly bill, use the MMP cost calculator or the full MMP pricing comparison.
FAQ
Which MMPs publish their pricing? Airbridge, Kochava, Linkrunner, Singular and Tenjin publish a price on their own pages. AppMetrica and AppsFlyer publish part of their pricing, and Adjust and Branch do not.
Does AppsFlyer publish its pricing? Partly. AppsFlyer lists Growth at $0.07 per conversion after 12k free conversions in year one, and the Enterprise plan is custom.
Does Adjust or Branch publish prices? Branch shows no prices on its pricing page. Adjust lists a free Base plan and sends other plans to sales; it had no published paid prices when last checked on 20 October 2026.
Why do some MMPs hide their prices? Vendors that sell mainly through sales teams tailor quotes to volume and features. The cost is that buyers cannot compare rates before a call.
Is a published price the price you pay? It is a list price. Taxes, add-ons, annual commitments and negotiated discounts can change the real bill.