Branch alternatives

The best Branch alternatives in 2026

Branch is built around deep linking, but it publishes no prices and has no permanent free plan. These alternatives combine deep linking and attribution with clear pricing.

Ranked #1

1. Linkrunner: published pricing, deep linking included

Where it fits: best for growing teams that want attribution and deep linking in one SDK, with published pay-as-you-go pricing and no annual contract.

Lower price, billed after the factFrom $0.010 per install, postpaid. Branch doesn't publish prices.
A free plan you can grow into25k attributed installs with no time limit and every core feature.
Deep linking includedDynamic, deferred deep links on every plan, so you don't need a second tool.
Built for the whole teamUnlimited seats, open data exports and support on WhatsApp and Slack.
Visit Linkrunner →
Linkrunner
Branch
Free plan
25k installs, no expiry
Trial only
Paid from
$0.010 per install
Not public
Deep linking (free)
Yes
Not stated
Fraud protection
Yes, every plan
Essentials plan and up
Seats
Unlimited
Not stated
Lock-in
None, postpaid monthly
Not stated
More options

More Branch alternatives

2AppsFlyer logo

AppsFlyer

Best for large apps on enterprise contracts

Since 15 Sep 2026 the free Zero plan has no deferred deep linking, branded domains or raw data exports.

Paid from$0.07 per conversion
3Adjust logo

Adjust

Best for apps already using AppLovin products

No published prices beyond the free plan, and the Fraud Prevention Suite is a paid add-on.

Paid fromNot public
4Airbridge logo

Airbridge

Best for small apps in East Asian markets

Free plan: 30-day trial.

Paid from$40 a month
5Singular logo

Singular

Best for teams combining spend and attribution data

At $0.05 per conversion, list price is five times Linkrunner's top rate.

Paid from$0.05 per conversion
6Kochava logo

Kochava

Best for apps also measuring connected TV

Free plan: 10k conversions a month.

Paid from$500 a month
7Tenjin logo

Tenjin

Best for indie and hybrid-casual game studios

Free plan: 2k conversions a month.

Paid from$200 a month
8AppMetrica logo

AppMetrica

Best for apps focused on Russia and CIS markets

Free plan: Unlimited installs, 100M events a month.

Paid from$0.80 per extra 1M events
Cost calculator

How much will your MMP cost?

Drag to your monthly install volume. Prices are each vendor's published list price.

10k250k500k750k1M
Lowest published price at this volume

Monthly list prices before discounts and taxes. Most MMPs bill per conversion; Linkrunner bills per attributed install. Rupee figures at $1 = ₹84.

FAQ

Common questions

What is the best Branch alternative?

Linkrunner. Every link is dynamic and deferred by default, attribution is built in, and pricing is published, starting with 25k free installs.

Does Branch have a free plan?

No permanent free plan is published. Branch's Basics tier is a trial limited to 3 ad partners.

What is a mobile measurement partner (MMP)?

An MMP is a third-party tool that attributes app installs and in-app events to the ad, link or channel that drove them. It also sends those results back to ad networks such as Meta, Google and TikTok so they can optimise campaigns.

Which MMPs publish their prices?

Linkrunner, Singular, Tenjin and Kochava publish per-unit or plan prices, and Airbridge publishes a starting price. AppsFlyer publishes its Growth rate but not Enterprise, while Adjust and Branch quote through sales.

What is the difference between an install and a conversion in MMP pricing?

An install is a new user credited to a campaign. A conversion usually covers attributed installs plus re-engagements, so conversion-based bills grow with retargeting as well as new users.

What is deferred deep linking?

Deferred deep linking sends a user who doesn't have the app yet through the app store and then opens the right screen after install. It matters for referral, influencer and campaign links where the landing screen affects conversion.