The best AppsFlyer alternatives in 2026
Since 15 September 2026, AppsFlyer's free plan no longer includes deferred deep linking or raw data exports, and paid plans start at $0.07 per conversion. Here's where teams are moving.
1. Linkrunner: published pricing, deep linking included
Where it fits: best for growing teams that want attribution and deep linking in one SDK, with published pay-as-you-go pricing and no annual contract.
More AppsFlyer alternatives
Adjust
Best for apps already using AppLovin products
No published prices beyond the free plan, and the Fraud Prevention Suite is a paid add-on.
Singular
Best for teams combining spend and attribution data
At $0.05 per conversion, list price is five times Linkrunner's top rate.
Tenjin
Best for indie and hybrid-casual game studios
Free plan: 2k conversions a month.
Kochava
Best for apps also measuring connected TV
Free plan: 10k conversions a month.
Branch
Best for teams whose main need is deep linking
No published prices, and the entry Basics tier is a trial limited to 3 ad partners.
Airbridge
Best for small apps in East Asian markets
Free plan: 30-day trial.
AppMetrica
Best for apps focused on Russia and CIS markets
Free plan: Unlimited installs, 100M events a month.
How much will your MMP cost?
Drag to your monthly install volume. Prices are each vendor's published list price.
Monthly list prices before discounts and taxes. Most MMPs bill per conversion; Linkrunner bills per attributed install. Rupee figures at $1 = ₹84.
Common questions
What is the best alternative to AppsFlyer?
Linkrunner. It includes attribution, deferred deep linking, fraud protection and unlimited seats on every plan, from $0.010 per install against AppsFlyer's $0.07 per conversion.
Is there a free AppsFlyer alternative with deep linking?
Yes. Linkrunner's free plan includes 25k attributed installs with deferred deep linking and no expiry date.
How long does it take to switch from AppsFlyer?
Linkrunner's SDK typically takes 2 to 4 hours to integrate, with first data inside 24 hours. Many teams run both in parallel for a few weeks before cutting over.
What is a mobile measurement partner (MMP)?
An MMP is a third-party tool that attributes app installs and in-app events to the ad, link or channel that drove them. It also sends those results back to ad networks such as Meta, Google and TikTok so they can optimise campaigns.
Which MMPs publish their prices?
Linkrunner, Singular, Tenjin and Kochava publish per-unit or plan prices, and Airbridge publishes a starting price. AppsFlyer publishes its Growth rate but not Enterprise, while Adjust and Branch quote through sales.
What is the difference between an install and a conversion in MMP pricing?
An install is a new user credited to a campaign. A conversion usually covers attributed installs plus re-engagements, so conversion-based bills grow with retargeting as well as new users.
Compare by what matters to you
Best MMP for startups
Ranked for teams under 50k installs a month.
Read guide →Free MMPs compared
Every free plan, cap and catch.
Read guide →MMP pricing
Published prices for all nine, in one table.
Read guide →Adjust alternatives
Public pricing and fraud protection included.
Read guide →Branch alternatives
Deep linking and attribution in one tool.
Read guide →AppsFlyer vs Adjust
The two incumbents, side by side.
Read guide →AppsFlyer vs Branch
Attribution-first against link-first.
Read guide →